Day 1 in Tel Aviv
6 stops · 10:00 to 20:00 · about 3.0 km between stops, in a straight line
Highlights: Morning Swim at Jerusalem Beach and Afternoon at Bugrashov Beach.
10:00about 30 min
Arrive & Check In
Drop your bags at your hotel and get into your swimwear — the Mediterranean is waiting and there is no time to waste on the first morning.
10:30about 120 minSight
Morning Swim at Jerusalem Beach
Jerusalem Beach sits right at the heart of the promenade and is one of the best places in the city to simply get into the water and stay there. Spread out on the sand for a proper sunbed morning, let the waves do what waves do, and take a slow walk along the shoreline before the midday heat arrives.

About 300 m to the next stop
13:00about 60 minLunch
Beachside Lunch at Mike's Place
Steps from the promenade, Mike's Place is a reliably lively spot for a cold drink and a proper meal after a long morning in the water. It sits right on the Downtown seafront stretch, so you barely need to shake the sand off your feet before sitting down.
More about Mike's PlaceAbout 100 m to the next stop
14:30about 120 minSight
Afternoon at Bugrashov Beach
A short stroll up the promenade brings you to Bugrashov Beach — a favourite with locals who come for the waves and the social, easy-going atmosphere. Find a quiet patch of sand and watch the afternoon drift by.
About 1.1 km to the next stop
17:30about 60 minDrinks
Sunset Drinks at קרלטון על הים
As the light turns golden and the heat softens, pull up a seat at this seafront bar and watch the sun fall into the water with something cold in hand. The sea view from here is hard to beat as an end to a beach day.

About 1.5 km to the next stop
20:00about 90 minDinner
Dinner at Matteo
Just inland from Bograshov, Matteo offers a relaxed dinner to close out the first day. After a full day in the sun, the walk over from the promenade feels just right — a chance to slow down, eat well and let the evening take its time.
More about Matteo
Photos: Julien Menichini from Paris, France (CC BY 2.0) · mikesplacebars.com (© venue website) · Deror_avi (CC BY-SA 3.0) · www.carlton.co.il (© venue website)
