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SMOVE.CITY Brand Identity Guidelines

Why you should purchase SMOVE.CITY sweaters!

Because we are a tiny handful of people, in a world of powerful, well-funded competitors, when you wear our sweater or hat you may have increased the number of people associating themselves with our amazing brand by 20–50%.

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Purchase some SMOVE.SWEATERS

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The power of what you wear has a subtle and important influence

As a startup, we spend much of our time pitching to potential customers, employees, co-founders, investors, journalists, and anyone else who’ll listen.

Many of those pitches will be quite different in content but one aspect is always the same – we always ask our audience to believe in us.

unisex-eco-sweatshirt-french-navy-front-6106e8f27c097

unisex-eco-sweatshirt-deep-chocolate-front-6106e8f2789cf

What difference do you think it will make if we try to make you believe while we are wearing a t-shirt featuring the logo of our startup? It sends a subtle but unmistakable message when we do this: it says “We believe in this company enough to want the world to associate it with us”.

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#SmoveMerch

Feel inspired by our mission, vision & goals? Create awareness by purchasing a sweater with our logo. 💚

Organic Unisex SMOVE.CITY Sweatshirt
Organic Unisex SMOVE.CITY Sweatshirt
Vintage SMOVE.CITY Hat
Vintage SMOVE.CITY Hat